Following the launch of the Pixel 10 series smartphones, Google CEO Sundar Pichai has declared that the company has no plans to ease its pace, promising more releases later this year. His comments capped off what he described as a “summer of shipping” for the tech giant, as it further pushes integration of artificial intelligence (AI) across its entire product ecosystem.“Week after week – new models, new products and features, and now, new devices, all with the goal of making AI truly helpful to you, wherever you need it,” he stated in a post. “We’re not slowing down now – more to come for fall,” he added.The sentiment was echoed by Rick Osterloh, Google’s Senior Vice President of Devices & Services.“Wow, now that was a #MadebyGoogle show!” he tweeted. “I came to Google years ago with the belief that AI can transform computing for EVERYONE. We’ve delivered on that promise — today you can find the power of Gemini & Google AI across our new Pixel devices.”

Google Tensor G5 a major focus in Pixel 10 series

Google has highlighted its Tensor G5 chip that powers all the Pixel 10 series of smartphones, positioning it as its ‘biggest upgrade’ since the chip’s inception. The core message revolves around the G5 being the engine for on-device artificial intelligence features.In fact, Pichai retweet a post by Google’s official handle. It said, “Meet Pixel 10, Pixel 10 Pro and Pixel 10 Pro XL. Powered by our new Google Tensor G5 chip and our latest Gemini Nano model, they’re our most personalized, proactive and helpful Pixel phones ever. #MadeByGoogle.”Key features being heavily promoted under this pillar include:

A boost in core performance and efficiency

Google is also stressing that the Tensor G5 delivers a massive upgrade in fundamental performance. The company is highlighting its move to a leading 3nm process node from TSMC, a first for the Tensor line. It claims that the Tensor G4 chip has an up to 60% more powerful Tensor Processing Unit (TPU) for machine learning tasks and a 34% faster CPU on average for smoother and more responsive everyday use.

Powering the AI features in camera

Google is leveraging the Tensor G5 to reinforce the Pixel’s long-standing reputation for camera excellence. The chip features a completely redesigned Image Signal Processor (ISP) that enhances both photography and videography.Pro Res Zoom – a new feature on the Pro models is said to extend the zoom range to a 100x by using generative AI to refine details. Other tools like the new “Camera Coach” to help frame shots and “Auto Best Take” to create ideal group photos are powered by the chip’s AI prowess.C2PA Content Credentials: A first for smartphones, this on-device feature securely embeds metadata into images to document their origin and edit history, a direct response to the rise of AI-generated content.