The next era of urban development demands intention, where wellness, community and sustainability are inseparable foundations of life.

As a new year begins, cities stand at the forefront of humanity’s greatest transformation. More than 4 billion people now live in urban centres, a number set to more than double by 2050, when nearly seven out of 10 people will call cities home.

This extraordinary concentration has turned cities into the defining stage of our collective future. They are no longer just places to reside – they are ecosystems that shape both mental and physical health, nurture communities and determine how we coexist with the planet.

For developers, the responsibility is clear: to design spaces that elevate life, strengthen society and safeguard the environment.

National vision, local transformation

This responsibility is reinforced by bold national strategies. The UAE’s Net Zero by 2050 Strategy and the UAE National Wellbeing Strategy 2031 place sustainability and quality of life at the heart of long-term planning.

Declaring 2025 as ‘The Year of the Community’ and 2026 as ‘The Year of the Family’ underscored the nation’s commitment to cohesive, collaborative living. At the city level, the Dubai 2040 Urban Master Plan envisions neighbourhoods that are walkable, green and resilient, designed to reduce heat stress, conserve resources and elevate daily life.

These frameworks are not distant aspirations; they are active mandates. They call on developers to translate vision into reality, ensuring every project contributes to a collective future. Real estate must therefore be intentional. Communities must be designed for movement and respite – shaded pathways, verdant courtyards, rooftop gardens and quiet zones that restore balance.

Shared amenities foster connection, while mixed-use developments weave residential, retail, hospitality and commerce into one seamless fabric. The outcome is vibrancy: neighbourhoods where wellness, sustainability and community are inseparable.

These projects prove that sustainability and wellness can be embedded into the DNA of urban design, ensuring innovation serves both humanity and the environment

Sustainability, the invisible architecture of tomorrow

Sustainability is not a box to tick; it is the invisible architecture that ensures communities endure for generations.

Every decision made today shapes resilience tomorrow. That is why our projects embed environmental responsibility at their core. High-performance façades slash energy waste, regenerative-drive elevators redefine efficiency, and green concrete reduces embodied carbon without sacrificing strength. Also water is conserved through low-flow fixtures and greywater systems.

Yet sustainability extends beyond the building envelope; it lives within. Indoor environmental quality is vital to wellbeing. Low-VOC [volatile organic compound] materials safeguard health, daylight-optimised spaces reduce reliance on artificial light, and noise and dust mitigation create comfort from the ground up.

Mobility is equally critical: electric vehicle charging stations and bicycle storage make low-carbon transport practical and accessible.

This vision is already shaping cities and developers are embedding these principles into the DNA of urban design. For example, our recently launched Downtown Residences redefines vertical living with 522 homes designed around wellness, featuring air yoga zones, meditation pods and quiet community lounges.

Aya Beachfront Residences in Umm Al-Quwain features biodiversity-sensitive landscaping and shoreline design that balance aesthetics with habitat protection, creating a coastal community that is both resilient and restorative.

Our Midtown community in Dubai Production City demonstrates how integrated planning fosters balanced lifestyles with landscaped courtyards and wellness-focused amenities. Park Five, also in Dubai Production City, enhances pedestrian mobility and soft transport options, aligning seamlessly with Dubai’s sustainability goals.

In addition, Mar Casa in Dubai Maritime City introduces a photovoltaic façade that generates renewable energy, while Tria in Dubai Silicon Oasis features vertical green walls to improve air quality and reduce heat gain. Eleve in Jebel Ali pioneers greywater treatment for cooling efficiency and net-zero.

Together, all these projects prove that sustainability and wellness can be embedded into the DNA of urban design, ensuring innovation serves both humanity and the environment.

Luxury today is defined not by opulence alone, but by sustainability, digital connectivity and community-focused design

True sustainability extends beyond the environment to people. At Deyaar, workforce welfare is central to our operations, guided by rigorous health and safety standards, continuous training, and compliance with local and international requirements.

By October 2025, more than 10 million manhours were completed without a Lost Time Injury, reflecting this commitment. With over 5,200 workers on-site daily, robust safety systems, fair labour practices and community-focused developments remain non-negotiable.

Equally important is community engagement. Across our ongoing and future developments, we design spaces that strengthen social bonds, support local businesses and enhance urban resilience. By integrating the human element with environmental stewardship, we ensure the communities we build are sustainable, vibrant and enduring.

Urban development must evolve with intention. Wellness, community and sustainability are no longer optional; they are the foundation of future living. Luxury today is defined not by opulence alone, but by sustainability, digital connectivity and community-focused design.

As cities expand, our responsibility is clear: to craft spaces that elevate life, strengthen society and safeguard the environment.